RESIDENTS are being urged to get on their bike to win a host of prizes.
The fourth and final Redditch Cycle Challenge was launched on Saturday (February 14) in the town centre by the team from the Choose How You Move project, which comes to an end next month.
The challenge takes place over four weeks and sees residents sign up to complete as many miles as they can on their bike while going about their daily lives.
Prizes are available each week for those who clock up the most miles and at the end of the challenge one lucky rider selected at random will win £100 of vouchers to spend in the Kingfisher Shopping Centre.
A group ride is also planned to help people add to their tally of miles.
Visit www.redditchcyclechallenge.co.uk to register.