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27th Jun, 2022

Ollie Sellers' dad throws support behind road safety campaign

Harry Leach 21st Nov, 2019 Updated: 21st Nov, 2019

THE dad of a Redditch teenager who died in a car crash is raising awareness for charity Brake’s ‘Step up for Safe Streets’ campaign.

Paul Sellers’ son, Ollie, died on May 27, 2017 when a reckless driver crashed into the side of his car while using her mobile phone.

Now, Paul wants to shine light on the campaign which runs throughout Road Safety Week and looks to educate people on how they can ‘shout’ out for safer roads and solutions.

He said: “Expert witnesses in court said if crash barriers were installed on the central reservation along the A4023 Coventry Highway, then Ollie’s life would have been saved.

“That is why I am supporting this initiative.”

Road Safety Week is the UK’s biggest road safety event, coordinated annually by Brake.

It looks to inspire thousands of schools, organisations and communities to take action on road safety and promote life-saving measures during the week and beyond.

A spokesperson from Brake said: “It also provides a focal point for professionals working in road safety to boost awareness and engagement in their work.

“Every death or serious injury on our roads is a tragedy and each one is preventable.

“Step up for Safe Streets and do your bit for a safe and healthy future.”

For more information visit where you can register for an action pack.

West Mercia Police are highlighting their Community Speed Watch scheme as part of National Road Safety Week.

The scheme is co-ordinated by the police but managed and run by volunteers in the community, empowering local people to take an active role in road safety to make their communities safer.

There are currently 32 active schemes, with a further nine in the pipeline due to start in the coming months.

Local residents who have speeding concerns should contact their local Safer Neighbourhood Team or parish council, who can then approach the West Mercia Police Road Safety team.

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