REDDITCH-based outsourcing specialist the Sigma Financial Group has announced a rebrand after a period of growth.
The Prospect Hill-based company, which offers ‘white label’ customer contact centre services across the energy, water, retail and financial services sectors, has now become The Sigma Connected Group – a move which its chief executive Gary Gilburd says will align its brand far closer to the markets Sigma operates in across the UK and South Africa.
The move comes as Sigma, which employs 3,000 people between its offices in Redditch, Birmingham and Cape Town, marks its 10th anniversary.
“We believe that Sigma Connected far better reflects where we now are as a business and how we connect with our clients through technology and as we grow across the world,” said Gary.
