RESIDENTS and business owners in Redditch who have been affected by Covid-19 are being urged to share their stories.
The town currently has the highest infection rate in Worcestershire with 279 cases per 100,000, as of 4pm today.
That figure is down slightly from the huge 66 per cent increase seen earlier this week.
In hope of slashing those numbers in time for Christmas, Redditch Borough Council will be creating a video to remind people about the impact of coronavirus.
Council bosses are fearful that, should the figures remain high, subsequent restrictions will be applied to the town after this latest lockdown comes to an end.
It’s being touted as an opportunity for local people and businesses, small or large, to share their stories on how they have been affected.
Council leader Matt Dormer, who is fronting the project, said: “I am utterly dismayed about these figures and they cannot continue to rise.
“We have been in the throes of this pandemic since March and I think people are becoming complacent.
“This lockdown is not the end and unless we get the figures down we will face further hard-hitting restrictions in the run up to Christmas and who knows, maybe beyond.
“Christmas festivities aren’t a given and I for one don’t want to spend this time without my friends and family around me.”
Coun Mike Rouse, who is managing the project, added: “We want to provide a hard-hitting message featuring people with real stories.
“We need people to stay at home, only make essential trips, wear masks wear possible, keep a social distance and, quite simply, wash your hands.”
If you want to share your story email firstname.lastname@example.org