MIDLANDS Air Ambulance Charity is asking Worcestershire residents to dig deep and donate to an appeal which has suffered a 70 per cent decrease in donations following the pandemic.
The charity’s partnership with Cash4Coins – a company dedicated to raising funds for charities by collecting old tender as well as foreign currency and exchanging it for British Sterling – saw a dip last year.
A total of £5,000 was raised for Midlands Air Ambulance Charity last year thanks to supporters’ generous donations to the scheme, which is the equivalent of one air ambulance mission and seven missions in the rapid response team’s critical care cars.
However, charity staff say this sum was 70 per cent lower than the amount raised before the pandemic.
Emma Wood, head of fund-raising and marketing for Midlands Air Ambulance Charity said: “During the pandemic and subsequent lockdowns, many of us were not able to travel abroad.
“Now that more of us are holidaying again, we hope supporters will donate again to our Cash4Coins scheme.
“By donating foreign currency unused after a recent holiday or those old pennies lying around many of our homes, supporters can help to make life-saving missions possible for our rapid response, pre-hospital emergency service.”
Carol Spires, charity liaison manager for Cash4Coins, added: “Currency of any age can be donated through our collections, including all foreign coins and banknotes, old £1 coins, old British and Irish currency, pre-decimal coins and notes, pre-euro currency and of course, spare change.
“Any donation made goes directly to Midlands Air Ambulance Charity to help fund its lifesaving, pre-hospital service.”
Visit midlandsairambulance.com/cash4coins for your nearest collection point or midlandsairambulance.com for more on the Air Ambulance and it’s work.
